The Fridge Magnet - One of the Best Promotional Items Around
Studies have shown that a fridge magnet can be used by a household for up to 2 years. Some of the respondents even said that they bring their fridge magnets when they move house because of sentimental reasons. Believe it or not, people keep their fridge magnets even after they have lost their magnetic capabilities because it reminds them of their childhood and the fun times they have in their kitchen.
It's not uncommon to see magnets on the fridge that date back to a decade ago and usually these are promotional fridge magnets that has stayed on a family's fridge for many years. It attests of the durability of the magnets and the sentimentality that is attached to this item compared to other promotional items. Here are some reasons why a fridge magnet is one of the top picks for promotional items.
1. Usefulness. Magnets that have been manufactured a long time ago actually can outlive other promotional items in terms of usefulness. Notepads can run out and pens can lose their ink but fridge magnets can be used well beyond its life expectancy. Promotional mugs are fragile and can easily break but fridge magnets are very low maintenance items and being made of plastic are very sturdy. Unlike umbrellas that are only used during rainy weather, fridge magnets are there to be used and seen whatever weather there is. It is also a very practical device to have around holding up receipts, report cards, bills, greeting cards, notes, recipes and practically every piece of important paper in the house. It can serve to amuse young children and it can function as an important kitchen accessory for mothers.
2. Cost-effectiveness. They are relatively cheap compared to other promotional items such as laptop bags, t-shirts and calculators. They are not bulky and can be easily mailed to customers. They are also highly appreciated by practically everyone, young and old, rich or poor, men and women. They can also be manufactured easily and most of the companies specialising in promotional items offer a wide range of colours that is already included in the package price.
3. Flexibility. As a promotional item, the fridge magnet is one of the best. It can be produced in all shapes and sizes. Fridge magnets can be made into picture frames, pen and penholder, whiteboards, memo clips, etc. Just name it and it can be done for you- easy, fast and affordable.
Lottie Carrot works in the promotional items industry for Argon Promotions, the leading company in terms of innovative business gift ideas. Lottie works closely with businesses to help market their products and services by providing information and help in the selection of suitable promotional items for their advertising campaigns.
Article Source: http://EzineArticles.com/?expert=Lottie_Carrot
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